October 4, 2012


Attention: Assignment & Photo Editors


Expert to discuss crisis communications in contaminated-beef recall


Hamilton, Ont. October 4, 2012Terry Flynn, an assistant professor with 25 years’ experience in crisis communications, is available to comment on the unfolding situation flowing from widespread E. coli contamination at XL Foods in Brooks, Alberta.


Flynn is experienced in the specific issues at play, after having worked with the Town of Walkerton and participating in a six-month study of a contamination crisis at Maple Leaf Foods.


More information about Flynn is available here: http://csmm.mcmaster.ca/faculty/TerryFlynnProfile.pdf



To arrange an interview, please contact Flynn by email at tflynn@mcmaster.ca or by cell at 519-897-7970.






For more information, please contact:


Michelle Donovan
Public Relations Manager
McMaster University
905-525-9140 ext. 22869


Wade Hemsworth

Public Relations Manager

McMaster University

905-525-9140, ext. 27988